This is where we save items in your shopping basket in case you are unable to complete a purchase. You will find the items still in your shopping basket when you next visit the Thomann web store.

This is where we save the items you want to remember for later.

We save your personal settings here to avoid your having to enter them every time you visit - e.g. category selection, audio and video volume, list display options, permanently avoiding pop-up notices you have already seen, etc.

This is where we save your preferred language, country, and currency for browsing our web store.

You will stay logged into Thomann as long as you do not log out yourself.

We try to match product recommendations on our own and our partner web sites to your interests and, by doing so, draw your attention to products that are interesting and suitable for you.

This service allows us to keep track of those users' activities on our web site who arrived here through Bing ads. Non-personal data on web site use are saved. This includes among others the length of stay on the web site, which sections of the websites have been visited and which ad led the user to the web site. No data relating to the identity of the user is captured.

With this cookie, the chat system provider Userlike saves settings required for the online chat service.

Adform provides us with a way of posting ads in large advertising networks. By using the Adform cookie as well as an anonymized user ID, we can reach our customers with suitable ads and optimize our ad campaigns. For this purpose, a unique, anonymized user ID is generated. This is achieved either using a random number or using various Adform technologies.

Facebook Remarketing allows us to specifically target Thomann users with advertising who have already shown an interest in our website and our products. Retargeting shows ads based on cookie-based analyses of previous user behaviour.

Google DoubleClick's purpose is to show you relevant Thomann or third-party provider ads. DoubleClick is based on ad servers which allow publishers, advertisers and advertising networks to target internet ads at users. DoubleClick facilitates monetizing websites, implementing online campaigns and making advertising contacts. Using DoubleClick cookies allows ads to be targeted based on previous visits to our or other web sites on the internet.

We use Google Analytics to better understand the way the Thomann store is used. Google Analytics uses the information collected on behalf of Musikhaus Thomann to analyze use of the web site, to generate reports on web site activities, and to provide other services related to web site and internet use to Musikhaus Thomann as the operator of the web site. This does not involve the transmission of personal data to Google, and all data saved by Google is anonymized.

We use Google AdWords on our web site. Google AdWords (conversion tracking) allows Google and us to recognize which ad a user has clicked on, and to which web page the user was transferred. The information collated using cookies helps generate statistics for AdWords customers who employ conversion tracking. From these statistics we can learn the total number of customers who clicked on an ad posted on Google and were then referred onto a website provided with a conversion tracking tag.